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To some, designing a website around placeholder
Education, Sports

To some, designing a website around placeholder

Among design professionals, there's a bit of controversy surrounding the filler text. Controversy, as in Death to Lorem Ipsum. The strength of lorem ipsum is its weakness: it doesn't communicate. To some, designing a website around placeholder text is unacceptable, akin to sewing a custom suit without taking measurements. Kristina Halvorson notes: “I’ve heard the argument that “lorem ipsum” is effective in wireframing or design because it helps people focus on the actual layout, or color scheme, or whatever. What kills me here is that we’re talking about creating a user experience that will (whether we like it or not) be DRIVEN by words. The entire structure of the page or app flow is FOR THE WORDS.” Lorem ipsum is so ubiquitous because it is so vers...
The same WordPress template might eventually be
Education, Sports

The same WordPress template might eventually be

So when is it okay to use lorem ipsum? First, lorem ipsum works well for staging. It's like the props in a furniture store—filler text makes it look like someone is home. The same Wordpress template might eventually be home to a fitness blog, a photography website, or the online journal of a cupcake fanatic. Lorem ipsum helps them imagine what the lived-in website might look like. Second, use lorem ipsum if you think the placeholder text will be too distracting. For specific projects, collaboration between copywriters and designers may be best, however, like Karen McGrane said, draft copy has a way of turning any meeting about layout decisions into a discussion about word choice. So don't be afraid to use lorem ipsum to keep everyone focused...